Libra Labels

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Types of Label Application

Common Types of Label Application Methods

Price-marking is predominantly used in the retail and manufacturing industries. While most large retailers utilise the pre-printed product barcode for identifying the product and its price at the pay till, smaller retailers use a price label to each item.  Applying labels by hand can be time consuming however, it all depends on the methods that you employ. There are different ways that you can apply branding labels, new pricing stickers, and more. Here are a few methods of label application you be aware of for your business.

Handheld Label Applicators

These are arguably the most popular options. They are relatively hefty and bulky due to the weight of the label roll, but they are very easy to use. You just press the trigger, the label is released and applied to the product by moving the applicator along – then move onto the next item.

These first type of handheld label applicators are ideal for applying labels to outer boxes or items where the accuracy of the label positioning isn’t as imperative as one would expect.

Handheld Price Marking Guns

Pricing guns or handheld pricing applicators are more compact because they use smaller size labels. They are for putting small price labels on products and are mostly used in retail and storage environments. They can be specified for a range of label shapes and sizes with single or multiple lines for price and date marking printed onto the labels by the gun’s printing mechanism. You can manually change the characters or symbols that you want to print on the dials of the gun.

Automatic Label Applicators

For applying labels to round products or if you want to label large quantities of items you might consider to invest in a semi-automatic desktop applicator solution. These applicators are roll-fed and can be linked to desktop label printers. Some have mechanisms that can turn cylindrical products during label application or some have pneumatic applicator pads that press labels onto products with flat surfaces. These are stationary solutions for medium labelling quantities and provide consistent label positioning without having to worry about manually sticking on and re-sticking to get it right.

Fully automatic applicators are usually connected to conveyor belts and are often integrated into production lines.  They apply labels onto products with high precision and at great speeds. These are industrial applications and require a fair amount of specialist integration, however they are the standard in many packing environments.


Okay, so this isn’t quite an applicator but a way to stick the labels on yourself. It’s also not the most efficient option out of the lot. This method uses your own hands to do all the work and it will take time. You have to unpeel the stickers and then place them exactly.

The handheld label applicators are just far quicker and more beneficial. You’ll get more done in a short space of time, which means more profit as more products can be placed on show. It’s time to invest in handheld pricing applicators or a stationary label applicator. They will cut down effort and time significantly. Now you just have to choose your method.


Libra Labels is one of the major manufacturers and suppliers of premium quality products in self-adhesive labels for diverse industries. With experience in the relevant fields, the highly skilled professionals of our well-managed organisation strive for perfection in all stages from production all the way through to handing the product over. There are many factors, which immensely help in building a brands market image. One of the most important factors is appearance. Appearance reflects and defines the true identity of a product. It is true that a consumer’s buying decision greatly depends on a product’s appearance. When labelling a product it acts as a major marketing tool, every company spends a substantial time in choosing the perfect label for its products.

At Libra Labels understand that every product has varying needs in various industries and therefore we offer a wide variety of products ranging for scale labels to full colour personalized labels. Together with our sustained efforts in research and expansion, our profound infrastructure and sophisticated technologies lead us to meet your bulk demands. Pricing marking is a valuable medium for pricing information as well as identification. A clear readable label is important to provide customer information regarding your product(s). Libra Labels produces a wide range of coloured price marking labels which can be customised according to your needs.